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How to buy, sell and redeem 24K Pure Gold on Finserv MARKETS

By Finserv MARKETS - Nov 23,2019
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How to buy, sell and redeem 24K Pure Gold on Finserv MARKETS

What is Digital Gold

Digital Gold is the most convenient way to invest in 24K Pure Gold. The entire process of buying, selling, and redeeming the precious metal happens online minus any additional charges. The storage of your Gold is completely taken care of, so you can invest worry-free.

Reasons to invest in 24K Pure Gold through Finserv MARKETS

  • Avoid making charges associated with Gold jewellery which can amount to 6-14% of your purchase
  • No need to invest in a vault to store your Gold
  • Buy and sell instantly online
  • Invest with amounts as low as Rs. 100
  • No upper limit to the amount you can buy
  • Redeem your 24K Pure Gold and have it delivered to your doorstep


Simply sign up to the Finserv MARKETS Customer Portal with your name, mobile number, and Pin Code. Choose the amount of 24K Pure Gold that you want (the minimum amount you can invest is Rs. 100). Upon confirmation, you will be redirected to the payment gateway. Make the payment and you will have made your first investment in Digital Gold through Finserv MARKETS!


Select the amount of 24K Pure Gold you want to sell in either INR or grams and provide your bank details. Choose whether you want the amount credited to your bank account or a payment wallet that is listed with us. Confirm the sale and the money will be credited to you instantly.

Redeem and get delivery

Log in to the Customer Portal, choose whether you want your 24K Pure Gold in coins or bars and add it to your online cart. You will be shown the coin minting charges; after which you will have to confirm your address for delivery. Next, you will be redirected to a payment gateway where you can pay the minting charges. Your Gold will then be delivered to you.

To know more about how you can invest in Digital Gold log on to Finserv MARKETS.


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Bajaj Finserv Direct Limited ("BFDL") is primarily engaged in distribution of financial products and services through its digital platform (“Bajaj Finserv MARKETS”) and inter alia renders services of customer acquisition, providing preliminary credit support activities, fulfilment services and post-acquisition customer services to Banks, NBFCs, HFCs. BFDL is also a registered Corporate Agent (Composite) under valid IRDAI registration number: CA0551 valid till 10-Apr-2024 for solicitation and servicing of Insurance Products. Registered Office: Bajaj Auto Limited Complex, Mumbai – Pune Road, Akurdi, Pune – 411 035 CIN: U65923PN2014PLC150522