How to prepare your business for a future recession

How to prepare your business for a future recession

28 Dec 2019

To run a business efficiently, entrepreneurs are required to have a futuristic vision. For a business to be on the right track, entrepreneurs have to take care of various aspects related to it. Apart from ensuring that their business is doing well presently, it is also important for entrepreneurs to plan ahead of time and prepare their business for an unexpected future recession. When an economic recession strikes, small scale businesses are often hit the hardest. During an economic recession, small businesses may face various challenges such as budget constraints, reduced cash flow, marketing constraints, reduced demand, etc. If small businesses aren’t well-prepared to face a recession, it might get difficult for them to continue operating and they may be forced to shut down. Therefore, it is advisable that entrepreneurs should prepare their small businesses for a future recession. This can help them face the economic downturn in a much better way:

Let us have a quick look at some important measures that you can take to prepare your business for a future recession:

Maintain steady cash flow

One important factor that determines the efficiency of your business is its cash flow. You should always keep a check on the business cash flow. A positive cash flow can help your business survive during tiring times. Keeping a sharp eye on cash flow can help you avoid negative cash flow and deal with the economic recession in a much better way.

Keep Cash Reserve

All businesses go through a financially challenging situation at some point. This is where keeping a cash reserve can prove to be extremely helpful. If you are equipped with optimum cash reserve, you will be able to save your business during a recession.

Maintain a healthy personal credit score

During a recession, you may find it difficult to borrow money for your business. However, a good personal credit will improve your chances of availing a loan in times of recession. This loan amount can help your business survive the recession period. Therefore, it is important that you maintain a high personal as well as business credit score to keep your business in good shape.

Avail a Business Line of Credit

If your business faces a negative cash flow, you can consider availing a business line of credit. A business line of credit is a type of business loan that helps in improving cash flow. The amount availed through a business line of credit be utilized to meet working capital needs or to finance the costs of unexpected expenses. Therefore, if you wish to have an uninterrupted cash flow in your business, then a line of credit is a preferred financing option. However, it is essential that you evaluate all the aspects of your business requirements before availing a line of credit.

Collect Receivables at the Earliest

If the gap between the receivables and payables are long, it can give rise to negative cash flow. Therefore, it is always recommended to collect the receivables at the earliest.

Don't compromise on marketing

In times of recession, many small businesses often resort to cutting their marketing budget or even completely eliminating it. However, entrepreneurs should avoid doing this. Since the demand for the business may go down during a recession, business owners should make maximum efforts to market their products or services efficiently.

Reduce the inventory cost

To make your small business recession-proof, you must look for ways to cut down on the inventory costs without compromising on the quality of your products. You must look for alternate options from where you can get the goods at a better price. This will help you save a large amount of money which can be extremely beneficial in times of recession.

Widen your client base

By increasing your number of clients, you can get more opportunities to increase your potential sources of income. It is essential that you build your network gradually over a period of time. This will not only help you increase your client base but also keep you updated with the current market trends. All of this can help your small business to survive the recession phase.

Finance Big Purchases

To keep your cash reserve intact and maintain steady cash flow, you can consider financing your big purchases with the help of a business loan. This can help you manage the cash flow of the business effectively, thereby preparing your business for a future recession. However, while availing a business loan, you should make sure that you have a high credit score. A high credit score will help you avail business loans at most competitive interest rates. Also, do not forget to check the collaterals and the documents related to the business loan. Lastly, to be on a safer side, make sure to read all the terms and conditions of the loan agreement carefully before signing it. This will help you avail a loan that best suits your needs.

With non-leading financial institutions like Finserv Markets, you can avail business loans in a hassle-free manner. The online application process and minimal documentation give it an edge over the other financial institutions. Moreover, you can customize your business loan to suit your needs in the best possible way. Most competitive interest rates and flexible repayment options are some of the added advantages of availing business loans with Finserv MARKETS. You can easily avail an unsecured business loan of up to Rs. 30 lakhs for a repayment tenure ranging from 12-60 months. Make sure that you calculate your loan eligibility before availing a business loan. This will reduce the rejection chances of your small business loan application. Once you avail a business loan, its timely repayment should be your prime responsibility. Therefore, it is advisable to calculate your monthly EMI before availing a business loan. This will not only help you plan your monthly budget wisely but also allow you to make timely repayment of the loan amount.

Now that you have a better understanding of how to prepare your business loan for a future recession, you must take each and every step to make your business recession-proof so that it survives through difficult economic conditions.

Finserv MARKETS, a subsidiary of Bajaj Finserv, is a one-stop digital marketplace that has been created for consumers on the go. It offers 500+ financial and lifestyle products, all at one place. At Finserv MARKETS, we understand that every individual is different. And that’s why we have invested in creating a proposition – Offers You Value. A value proposition that ensures you get offers which are tailor made for you. We also offer an amazing product range and unique set of online offers across Loans, Insurance, Investment, Payments and an exclusive EMI store. Be it in helping you achieve your financial life goals or offering you the latest gadgets, we strive to offer what you are looking for. From simple and fast loan application processes to seamless and hassle-free claim-settlements, from no cost EMIs to 4 hours product delivery, we work towards fulfilling all your personal and financial needs. What’s more! Now enjoy the same benefits in just one click with our Finserv MARKETS App.