Improve product competitiveness through structured design support without straining working capital. The scheme focuses on usability, differentiation, and market fit.
Last updated on: January 17, 2026
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The Design scheme under the MSME Innovative Scheme supports micro, small and medium enterprises in improving product design, packaging, and process aesthetics. You use this scheme to access professional design expertise, reduce product development risks, and improve market acceptance. The MSME Design scheme focuses on building competitiveness through structured design interventions rather than ad-hoc changes. It targets practical outcomes like better functionality, improved appearance, and stronger user experience, without pushing enterprises into long-term financial exposure.
The Design scheme is outcome-driven. Its objectives are clear and measurable:
Encourage adoption of design as a business tool
Improve product quality, usability, and visual appeal
Reduce time-to-market through guided design processes
Support cost optimisation via efficient design choices
Strengthen branding and market positioning for MSMEs
These objectives ensure the MSME Design Scheme stays commercially relevant and aligned with market needs.
The MSME Design scheme offers structured assistance rather than one-time grants. Key features and benefits include:
Together, these benefits help you move from idea to market with clarity. When timelines are tight, short-term funding such as an instant business loan can support execution without delaying design-led improvements.
Before applying for the Design scheme, ensure you meet the following conditions:
You must be a registered MSME under applicable government norms
The enterprise should be engaged in manufacturing or service activities where design intervention is relevant
You should propose a clear design problem and expected business outcome
Prior compliance with MSME-related regulations is required
Eligibility rules keep the MSME Design scheme focused on serious, growth-oriented enterprises. Enterprises meeting these criteria often combine scheme-led design support with structured funding such as an MSME loan to support execution at scale.
You need basic business and compliance documents. Common requirements include:
MSME registration details
Business incorporation documents
Proposal outlining the design intervention
Financial statements as specified in the guidelines
Any additional declarations required by the implementing agency
Document lists may change. Always verify with official notifications before submission.
Applying for the design scheme involves a defined process. You should follow official guidance closely.
Steps to apply:
Review the scheme details and eligibility criteria
Prepare a clear design proposal with objectives and scope
Submit the application through the designated government portal
Track application status and respond to clarification requests
For authoritative instructions, refer to the official scheme page:
Government of India - Design scheme details: https://www.myscheme.gov.in/schemes/ds
You may also consult the Ministry of MSME updates for procedural changes:
Ministry of MSME: https://msme.gov.in
The government runs multiple MSME support schemes alongside the MSME Design scheme. These schemes address finance, market access, and infrastructure.
Scheme Name |
Bank Loan Processing Fee Reimbursement Scheme |
Bank Guarantee Charges Reimbursement Scheme |
Consortia & Tender Marketing Scheme |
Credit Enhancement Guarantee Scheme For The Scheduled Castes |
Credit-Based Schemes For SC – Term Loan |
Advance Authorisation (AA) Scheme |
Group Workshed Scheme |
Ambedkar Social Innovation and Incubation Mission (ASIIM) |
Each scheme targets a specific growth bottleneck. You should assess alignment before applying.
The Design scheme under the MSME Innovative Scheme helps you convert functional ideas into market-ready products. It supports competitiveness without distorting your cash flow. When design upgrades require parallel funding for operations, structured options like a business loan can complement non-financial support. On Bajaj Markets, you can explore financing routes aligned with MSME needs, while keeping your growth plans structured and controlled.
PMKVY continues to play a crucial role in expanding India’s skilled workforce by offering structured training, industry-aligned curricula and clear pathways for growth. As more candidates gain practical capabilities across sectors, the scheme supports both individual progress and broader economic development. For those aiming to convert their skills into enterprise opportunities, accessing additional support such as an online business loan could further accelerate their journey.
Reviewer
The scheme covers design intervention, incubation, and innovation support. It aims to improve product quality, process efficiency, and market readiness.
Financial support is provided for approved design-related activities as per scheme guidelines, subject to conditions and limits notified by authorities.
The Ministry of MSME implements the scheme through designated agencies, institutions, and centres.
Proposals are submitted through the notified government portal following the prescribed formats and timelines.
The Ministry of MSME acts as the apex authority overseeing policy direction and implementation.