With the ever-increasing competition in the Indian mobile market, top smartphone brands are focusing heavily on innovation and offering feature-packed handsets at affordable prices. This market strategy of keeping the customer first has worked for the major players and also increased their sales. There was a time when we had only two or three known smartphone brands but now we have several mobile players competing with each other to revolutionize the market with their offerings. All of this has made it possible for us to own a phone with flagship features in less than Rs. 20,000, something you couldn’t even imagine a couple of years ago. So, in this hard-fought battle, let us find out which players emerge as the top smartphone brand on Bajaj Finserv EMI store.
Old is Gold, they say, and Samsung proves this quote to be true in every aspect. With all its latest innovation and technology revolutionizing the smartphone industry, the South Korean smartphone maker emerges as the top smartphone brand on Bajaj Finserv EMI store. 2019 has been a great year for Samsung. Starting from the Galaxy S10e, S10 and S10+ in February to the Note 10 and Note 10+, it launched some of the best flagship smartphones of the year. Flaunting triple and quad-camera setups, powerful processors, huge displays, they remain extremely and sell like hotcakes to this very day. Not only this, Samsung garnered a lot of praise for its budget offerings like the M10s and M30s. In the later part of the year, it brought its 64MP quad-camera beast, the A70s, for those who want a higher megapixel camera phone. And for those who want something unique and exciting, Samsung offered its Galaxy Fold.
Oppo is another smartphone maker known for its highly innovative devices. What worked for the Chinese brand in 2019 was its camera-centric phones like the Oppo Reno 10x Zoom and Reno 2. The 10x Zoom refers to the zoom capabilities of the mobile’s camera. Featuring periscope-design with 5x optical tele-lens, the Reno 10x Zoom is the most affordable smartphone to offer such a long focal length. The Reno 2, however, lacks the 5x zooming capabilities, but it is still a great camera smartphone. Another Oppo smartphone that grabbed eyeballs was the Oppo K3. Launched in July, the mid-range device features a massive 6.5-inch Super AMOLED panoramic display with a screen-to-body ratio of 91.1 per cent. It’s powered by the Qualcomm Snapdragon 710 chipset and comes with a 16MP+2MP dual camera setup.
Vivo was on a launch spree for the entire year, bringing some of the best mobiles to the Indian market. It targeted the budget segment with its Y and U series and for mid-range users, the company unveiled smartphones like Z1, Z1x and Z1 Pro. Those looking for premium devices found their companions in the Vivo V17 and V17 Pro. The Chinese firm also showcased its flagship device, the Vivo Nex 3, by sending review units to the media. Many of its smartphones were among the best sellers on the Bajaj Finserv EMI store. On the Bajaj Finserv EMI Store, you can purchase all of Vivo’s latest offerings without burning a hole in your pocket. It’s a one-stop shop for all your smartphone needs where you get exclusive benefits like no cost EMI, zero down payment and cash back offers on all best mobiles.
Realme launched its first smartphone in May 2018 and within a span of 20 months, emerged as the fourth largest mobile brand in India. In 2019, the company claims to have sold around 15 million smartphones, a figure that helped it own a market share of 14.3 per cent. It initially started as a sub-brand of Oppo but soon became a standalone entity. What contributed to Realme’s success is that the company focused on the budget and mid-range segment, offering smartphones at affordable prices. However, it also targeted the premium segment with the X2 Pro, in the latter part of the year.
From budget smartphones to affordable flagships, Xiaomi has phones in all the best selling price categories. Its consumer-centric market strategy has helped it become the number one mobile brand in India, dethroning the South Korean giant, Samsung. 2019 was another great year for Xiaomi as its Redmi Note 8 series of smartphones emerged as the top selling phones of the year. Both smartphones are available on the Bajaj Finserv EMI Store at a discounted price along with the option of No Cost EMI. Xiaomi also launched two of its best mobiles in the premium segment — the K20 and K20 Pro, in 2019.
At a time when smartphones have become an integral part of our lives, there’s nothing better than owning our favorite handset at an affordable price. To help you with your purchase, Bajaj Finserv EMI store offers unique benefits of online shopping, wherein you can choose to pay the amount at No Cost EMI and in the tenure you are comfortable with. You can purchase the latest products from the comfort of your home and have them delivered to your doorstep in a span of 24 hours!
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