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Amagi Media Labs opened its Initial Public Offering for public subscription during the current IPO window. The issue has drawn attention due to the company’s position in the global advertising-technology and cloud-based media infrastructure space, where it provides software platforms for content monetisation and ad-supported streaming services.
Amagi Media Labs Limited is a Bengaluru-based software-as-a-service (SaaS) company providing cloud-native technology for media and entertainment companies to manage, distribute, and monetise video content across digital platforms. Its platform supports live, scheduled, and on-demand streaming workflows and integrates targeted advertising capabilities.
The Amagi Media Labs IPO opened for public subscription on 13th January 2026 and will remain open through 16th January 2026. The price band for the issue was set at ₹343–₹361 per share and the lot size for one application is 41 shares.
Based on the first day’s bidding data, the Amagi Media Labs Limited IPO was subscribed 0.06× by the end of Day 1. Within this, Retail Individual Investors (RII) subscribed 0.27×, Non-Institutional Investors (NII) were at 0.03×, while Qualified Institutional Buyers (QIB) recorded 0.00×.
| Investor Category | Subscription (Times) |
|---|---|
Qualified Institutional Buyers (QIB) |
0.00x |
Retail Individual Investors (RII) |
0.03x |
Non-Institutional Investors (NII) |
0.27x |
Total |
0.06x |
The Day-1 subscription trend shows that retail investors contributed most of the early bids, followed by limited participation from non-institutional investors. Institutional demand had not yet started building at this stage of the issue.
The Amagi Media Labs Ltd. IPO recorded a modest overall subscription of 0.11× on the second day. Qualified Institutional Buyers (QIBs) and Non-Institutional Investors (NII) showed minimal participation, while Retail Individual Investors (RII) contributed to the initial demand.
| Investor Category | Subscription (Times) |
|---|---|
Qualified Institutional Buyers (QIB) |
0.00x |
Retail Individual Investors (RII) |
0.47× |
Non-Institutional Investors (NII) |
0.07× |
Total |
0.11× |
The low initial subscription rate indicates a need for further investor interest over the remaining days.
On the third day of bidding, the Amagi Media Labs Ltd. IPO continued to see measured participation, with retail investors contributing the bulk of demand, while institutional and non-institutional interest remained limited.
| Investor Category | Subscription (Times) |
|---|---|
Qualified Institutional Buyers (QIB) |
0.03× |
Retail Individual Investors (RII) |
0.49× |
Non-Institutional Investors (NII) |
0.08× |
Total |
0.13× |
While overall subscription levels stayed modest, retail participation showed gradual improvement, suggesting cautious optimism among individual investors as the issue progresses.
On the fourth and final day of bidding, the Amagi Media Labs Ltd. IPO witnessed a sharp rise in investor participation, closing with a strong overall subscription of 19.35×. Demand was led by Non-Institutional Investors (NII), while Qualified Institutional Buyers (QIB) also stepped up their participation. Retail investors continued to show steady interest in the issue.
| Investor Category | Subscription (Times) |
|---|---|
Qualified Institutional Buyers (QIB) |
18.82× |
Retail Individual Investors (RII) |
6.10× |
Non-Institutional Investors (NII) |
29.19× |
Total |
4.26× |
The strong oversubscription on the final day reflects robust confidence from high-net-worth investors, supported by improving institutional participation. The broad-based demand highlights positive sentiment around Amagi Media Labs’ business model and growth prospects.
The price band and lot size define how bids could be placed during the IPO subscription window.
Price Band: ₹343 to ₹361 per equity share
Lot Size: 41 shares per application
Minimum Application Value (Retail):
₹14,801 (41 shares × ₹361)
Maximum Investment for Retail Investors: Under SEBI’s retail investor framework, applications in the retail category are capped at ₹2,00,000.
Based on the upper price band:
Value of one lot: ₹14,801
Maximum lots within ₹2,00,000: 13 lots
Total shares: 533 shares (13 × 41)
Maximum retail application value:
₹1,92,413 (533 × ₹361)
This represents the highest permissible retail bid for this IPO under current regulations.
For detailed insights about the company, issue particulars, and the latest updates, visit the Amagi Media Labs IPO on Bajaj Markets.
The key milestones for the Amagi Media Labs IPO are outlined below. These dates are based on information released by the company and the stock exchanges and are subject to change if updated through official circulars.
| Event | Date |
|---|---|
IPO Open Date |
13th January 2026 |
IPO Close Date |
16th January 2026 |
Basis of Allotment |
19th January 2026 (Tentative) |
Refunds Initiation / Shares Credited |
20th January 2026 (Tentative) |
Listing Date (Tentative) |
21st January 2026 |
These dates help track the IPO process, including the allotment schedule, fund unblocking or share credit, and the expected listing timeline.
Applications for the IPO could be submitted electronically during the IPO open period using ASBA or UPI via your broker/trading account.
To apply via ASBA, follow the steps below:
Ensure you have a Demat account and a bank account linked to a Self Certified Syndicate Bank (SCSB)
Log in to your net banking account
Navigate to the IPO/ASBA section and select the Amagi Media Labs IPO
Enter bid details such as lot size and price band within the allowed range
Submit the application. The bid amount is blocked (not debited) until allotment finalisation
If you prefer applying through a broker or trading app, follow these steps:
Log in to your registered broker/trading app.
Select the IPO menu and choose Amagi Media Labs IPO.
Enter desired lot quantity and your UPI ID.
Submit the bid. A UPI mandate request is generated; authorisation blocks bid funds until the basis of allotment is completed.
Both ASBA and UPI modes operate under SEBI regulations for IPO applications.
Check other Upcoming IPO’s here: Upcoming IPO
The information provided above is based on publicly available data from reliable financial news and market sources. Investors are advised to verify figures and consult financial experts before making investment decisions. Market conditions and subscription numbers are subject to change during the IPO window.
Sources
LiveMint — IPO News and Updates, https://www.livemint.com/market/ipo
Economic Times — IPO News: Latest IPO News, Upcoming IPO, https://economictimes.indiatimes.com/markets/ipo
Financial Express — IPO News, https://www.financialexpress.com/market/ipo-news/
NDTV Profit — IPOs, https://www.ndtvprofit.com/ipos
Business Today — IPO Corner: Latest IPO News & Analysis, https://www.businesstoday.in/markets/ipo-corner
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Posted on 19 Dec
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