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Learn about SS Retail Limited’s Draft Red Herring Prospectus (DRHP) filing, business operations, financial context, and the proposed utilisation of funds as outlined in public disclosures.
SS Retail Limited has filed its Draft Red Herring Prospectus with the Securities and Exchange Board of India (SEBI) as part of its plan to raise capital through an initial public offering. The DRHP outlines the company’s retail business model, operational strengths, financial performance, and the broad structure of the proposed public issue.
The DRHP provides an overview of the proposed IPO and sets out the company’s financials, governance framework, and business outlook.
SS Retail Limited filed its Draft Red Herring Prospectus with SEBI in December 2025, marking the formal initiation of its IPO process. The filing is currently under regulatory review, following which SEBI observations and approvals will determine the next stages, including the publication of the Red Herring Prospectus (RHP) and announcement of issue dates.
The equity shares are proposed to be listed on recognised stock exchanges in India, subject to regulatory clearances.
As per the DRHP, the proposed IPO is expected to comprise the following components:
| Particulars | Details |
|---|---|
Issue Type |
Fresh Issue of Equity Shares and Offer for Sale (OFS) |
Face Value |
To be disclosed in RHP |
Issue Size |
To be finalised post price discovery |
Proposed Listing |
NSE and BSE |
Price Band |
To be announced in RHP |
Issue Structure |
Book-built issue |
Offer for Sale |
By existing shareholders |
Fresh Issue Proceeds |
To be utilised by the company |
These details reflect indicative disclosures available at the DRHP stage and are subject to change based on SEBI observations and final approvals.
SS Retail Limited operates in the organised multi-brand mobile phone and consumer electronics retail sector, engaged in the operation of retail stores selling smartphones, mobile accessories, consumer electronics, and related products. The company runs a wide network of retail outlets across multiple cities and regions in India, with a strong presence in tier-II and tier-III markets, catering to a broad customer base.
The company focuses on:
Multi-brand mobile phone and electronics product offerings
Standardised retail store formats and in-store customer experience
Inventory and supply chain management systems
Relationships with mobile handset brands, distributors, and customers
SS Retail’s business model is centred on organised retail expansion, scale-driven operations, and strengthening brand partnerships, supported by established retail infrastructure and trained sales personnel. The company operates in India’s growing mobile and electronics retail market, driven by rising smartphone penetration, digital adoption, and increasing consumer demand across urban and semi-urban regions.
According to the DRHP, the proceeds from the fresh issue are proposed to be utilised towards the following broad objectives:
| Fund Allocation Area | Purpose |
|---|---|
Retail Store Expansion |
Opening new multi-brand mobile and consumer electronics retail stores in identified growth locations |
Inventory & Working Capital |
Funding working capital requirements, including procurement of mobile handsets and accessories |
Store Infrastructure & Fit-outs |
Store interiors, fixtures, fit-outs, and refurbishment of existing retail outlets |
Brand Visibility & Store Systems |
Strengthening in-store systems and brand visibility across retail locations |
Debt Repayment (if any) |
Optimisation of capital structure |
General Corporate Purposes |
Administrative and strategic requirements |
These objectives aim to expand retail presence, strengthen brand positioning, and support long-term growth in India’s organised retail and apparel market.
The DRHP provides an overview of SS Retail Limited’s financial performance over recent periods, reflecting its operational scale and retail expansion trajectory.
| Fiscal Year / Period | Revenue (₹ crore) | EBITDA (₹ crore) | Profit / (Loss) After Tax (₹ crore) |
|---|---|---|---|
FY24 |
1207.00 |
26.65 |
Not publicly reported |
FY25 |
1598.00 |
39.86 |
Not publicly reported |
H1 FY26 |
Not disclosed in DRHP |
Not disclosed in DRHP |
Not disclosed in DRHP |
*Detailed year-wise financial statements, including audited figures, are available in the DRHP and should be referred to for complete financial information.
The table below summarises the current status of the IPO process based on publicly available information:
| Milestone / Stage | Date (or Status) | Details |
|---|---|---|
DRHP filed with SEBI |
December 2025 |
Draft Red Herring Prospectus submitted for regulatory review |
SEBI observations |
Awaited |
Subject to regulatory review |
SEBI approval |
Awaited |
Required before RHP filing |
Red Herring Prospectus (RHP) |
To be announced |
Post SEBI observations |
IPO Opening Date |
To be announced |
Final dates awaited |
IPO Closing Date |
To be announced |
Will be disclosed in RHP |
Allotment Date |
To be announced |
Post IPO closure |
Credit to DEMAT Accounts |
To be announced |
Post allotment |
Listing on NSE/BSE |
To be announced |
Subject to completion of formalities |
Note: Investors should refer to official filings for final IPO dates to learn more about SS Retail Limited IPO listing details and price, and listing timelines.
Keep yourself updated : Check Upcoming IPO
This content is for informational purposes only and the same should not be construed as investment advice. Bajaj Finserv Direct Limited shall not be liable or responsible for any investment decision that you may take based on this content.
Sources
LiveMint — IPO News and Updates, https://www.livemint.com/market/ipo
Economic Times — IPO News: Latest IPO News, Upcoming IPO, https://economictimes.indiatimes.com/markets/ipo
Financial Express — IPO News, https://www.financialexpress.com/market/ipo-news/
NDTV Profit — IPOs, https://www.ndtvprofit.com/ipos
Business Today — IPO Corner: Latest IPO News & Analysis, https://www.businesstoday.in/markets/ipo-corner
SS Retail Limited filed its Draft Red Herring Prospectus with the Securities and Exchange Board of India on 27 December 2025, marking the formal start of its ₹500 Crore IPO process comprising fresh issue and offer for sale.
The SS Retail Limited IPO is currently at the Draft Red Herring Prospectus review stage, with observations from the Securities and Exchange Board of India awaited before finalising pricing and subscription dates.
The SS Retail Limited IPO comprises a fresh issue of equity shares aggregating ₹300 Crores along with an offer for sale of ₹200 Crores by existing shareholders, with final details disclosed in the Red Herring Prospectus.
Subject to regulatory approvals, SS Retail Limited plans to list its equity shares on both the National Stock Exchange and the Bombay Stock Exchange to enable trading and liquidity for investors.
SS Retail Limited proposes using fresh issue proceeds for capital expenditure on new store fit-outs worth ₹12.45 Crores, incremental working capital of ₹201.55 Crores, and general corporate purposes to fuel expansion.
The SS Retail Limited IPO offers investors exposure to India’s expanding organised mobile phone retail sector, led by the fourth-largest player in India with 376 stores across four states and strong growth in tier-II/III cities.
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